Made for Indian shops

Your shop, on WhatsApp.

Orders, UPI payments and AI, in 9 Indian languages. Your customers just send “Hi”. No app to install, no payment gateway, no commission.

  • 9Indian languages
  • 0apps to install
  • ₹0setup fee
  • 0%commission on UPI
An example order on WhatsApp: the customer says hi, picks a language, orders 2.75 kg of tomatoes and 1 kg of onions, pays ₹150 by UPI, sends the payment screenshot and gets an out-for-delivery update.
Auto-playing order in English

Works for

  • Vegetables
  • Fruits
  • Grocery / Kirana
  • Meat & Fish
  • Bakery
  • Dairy
  • Pharmacy-friendly catalogue
  • Sweets
  • Flowers & puja items
  • Home kitchens & tiffin

The problem

Your customers already order on WhatsApp. It’s just chaos.

Shop owners juggle dozens of chats, missed calls, cash and a notebook. Customers don’t want to download yet another app. MsgOrder turns the WhatsApp they already use into a full ordering counter.

Today

Orders everywhere, nothing in one place

  • 💬 “bhaiya 1 kg aloo bhejna”
  • 📞 3 missed calls
  • 💬 “kitna hua total?”
  • 📝 Notebook: ₹340 pending
  • 💵 “change nahi hai”
  • 🤷 Which order is paid?
  • Orders typed differently by every customer
  • Totals worked out by hand
  • Payment proof lost in the chat
With MsgOrder

A clean order, every single time

Order #1042 Paid ✓
  • 🍅 2.75 kg Tomato₹110
  • 🧅 1 kg Onion₹40
Total₹150
UPI screenshot verified 🛵 Out for delivery
  • Customers tap buttons, in their own language
  • Totals and UPI QR codes made automatically
  • Every order, payment and delivery in one panel

Speaks your customers’ language

  • Hello
  • नमस्ते
  • নমস্কার
  • నమస్కారం
  • नमस्कार
  • வணக்கம்
  • નમસ્તે
  • ನಮಸ್ಕಾರ
  • നമസ്കാരം

Customers write in their own language. MsgOrder detects it and replies in the same one.

Features

Everything a busy counter needs. Inside WhatsApp.

Built with shop owners who sell by the kilo, by the litre and by the bunch, and get paid by UPI.

  • Orders inside WhatsApp

    Customers browse, pick and pay in the chat they already use. Nothing to download, no sign-up.

  • 9 Indian languages, auto-detected

    English, हिन्दी, বাংলা, తెలుగు, मराठी, தமிழ், ગુજરાતી, ಕನ್ನಡ and മലയാളം. Customers can switch any time.

  • 2.75 kg? No problem.

    Fractional quantities and per-product units: kg, grams, litre, piece, dozen, pack or bunch.

  • UPI QR + pay link

    Every order gets a QR code and a tap-to-pay link to your own UPI ID. No payment gateway, no commission.

  • Screenshot & UTR verification

    Customers send a payment screenshot or the UTR number. Staff verify it in one tap and the customer is told automatically.

  • Delivery staff view & auto-assign

    Assign orders to your delivery staff, or let the AI do it. Customers get an “out for delivery” update.

  • Daily prices in one screen

    Mandi rates changed this morning? Update every price from a single screen in a minute.

  • Reports & CSV export

    Sales, top items and payment status at a glance. Export to CSV for your accountant or Excel.

  • WhatsApp-compliant by design

    Only service and utility messages, like order updates and payment reminders. Never marketing spam.

  • Secure admin

    Each shop’s data is kept separate, staff get their own logins, and the platform owner signs in with an email OTP.

How it works

From “Hi” to delivered in four steps.

  1. Step 1

    We set up your shop & catalogue

    Share your item list and prices. We load your catalogue, units and UPI ID and connect your WhatsApp number.

  2. Step 2

    Customers message your WhatsApp number

    From a QR code at your counter, your WhatsApp status or a link you share. They just say “Hi”.

  3. Step 3

    They order & pay by UPI

    Pick items, choose quantities, confirm the address, then pay with any UPI app and send the screenshot.

  4. Step 4

    You verify, assign delivery, done

    Check the payment, pick a delivery person and you’re finished. Customers get every update automatically.

AI add-ons

Customers type it like they’d tell you. AI builds the cart.

Two optional add-ons that run on your shop’s own catalogue: the AI Assistant understands free-text orders and questions, and Agentic AI takes routine work off your hands.

Try the AI Assistant

Preview: try the real AI in the live demo

Try an example:

AI Assistant

Included in every plan

  • Turns “2 kg tomato aur aadha kilo pyaz” into a ready cart
  • Understands Hinglish and Indian-language messages
  • Answers questions like timings and prices from your shop’s data

Agentic AI

Included in Pro & Enterprise, add-on for Growth

  • “Order again” in every language
  • Auto-assigns delivery staff
  • After-hours AI replies
  • Automatic payment reminders
  • Customer confirms every cartThe AI only proposes. Nothing is ordered until the customer taps “Add to cart”.
  • Answers from your data onlyYour catalogue, prices and shop settings. It does not make things up about your shop.
  • Never touches paymentsUPI always goes straight to your UPI ID and staff verify it.
  • Kill switchSwitch AI off instantly and the bot falls back to plain buttons.

Pricing

Simple plans. No setup fee.

WhatsApp messages are included in every plan, and you keep 100% of every UPI payment.

Save up to 20%
  • No setup fee
  • WhatsApp messages included
  • 0% commission on UPI
  • AI Assistant in every plan

Need a little more this month? Top-up packs

    All prices in INR, + GST as applicable. Limits are per month. If you hit a limit, replies to your customers continue; reminders pause until you top up or upgrade.

    FAQ

    Questions shop owners ask us

    Do my customers need to install an app?

    No. Customers order inside WhatsApp, which they already have. There is nothing to download and no account to create.

    Which languages are supported?

    Nine: English, Hindi (हिन्दी), Bengali (বাংলা), Telugu (తెలుగు), Marathi (मराठी), Tamil (தமிழ்), Gujarati (ગુજરાતી), Kannada (ಕನ್ನಡ) and Malayalam (മലയാളം). The bot detects the language a customer writes in, and they can change it any time.

    Do you take a commission on payments?

    No. UPI payments go straight to your shop’s own UPI ID through a QR code or pay link. There is no payment gateway in between and no commission.

    What happens if I hit my monthly limit?

    Replies to your customers continue, so nobody is left waiting. Automatic reminders pause until you buy a top-up pack or upgrade your plan.

    Do I need GST registration?

    No. Most small shops don’t have GST and MsgOrder doesn’t assume it. (Our own subscription prices are + GST as applicable.)

    Can I try it before I decide?

    Yes. Open the live demo to order from a sample shop in the WhatsApp simulator, then log in to see the shop’s side of the order.

    Is my data safe?

    Each shop’s data is kept separate. The admin panel is protected with secure logins (with email OTP for the platform owner), and everything is hosted on Cloudflare.

    What’s the setup fee?

    There isn’t one. We set up your shop and catalogue at no extra cost.

    Can I switch on AI later?

    Yes. The AI add-ons are enabled on request, so you can start without them and switch them on whenever you’re ready.

    Ready to take orders on WhatsApp?

    Watch a full order in the live demo, then log in to see how your counter would run.